Yellowstone Club Service Guides – Seasonal Magazine & Employee Handbook

A seasonal publication for the Yellowstone Club in Montana, combining an employee handbook with a high-end lifestyle magazine. It covered the club’s many venues, amenities, and activities across winter and summer seasons.

I was in charge of the entire creative direction—design, layout, copywriting, photo art direction, editing, and preparing the guides for both print and digital formats. I worked closely with multiple departments to gather information, and led the communication between creative and operational teams.

I had full creative ownership, and it gave me the chance to explore everything from editorial design to brand storytelling. It was also my first taste of working with multiple disciplines across a single product.

Below are the service guides for Winter 2020-2021, Summer 2020, and Winter 2019-2020.

Click a page to view.

Winter 2020-2021

To give the cover a textured gloss over certain parts of the cover photo, I had to create a layer that was black where there was gloss and clear where there wasn’t. I also had to change the color of the skiers jacket so he could pop a little more. I loved the way the final product came out.